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Why do I
need a website?
A
Website will help you and your
business and has absolutely
nothing to do with buying or
selling or e-commerce
or...
"I
don't sell anything online, I
don't advertise online, in fact I
don't really even know how to use
a computer... why should I pay
for a website?"
If
you don't feel a website can help
your business grow or increase
business sales, or if you're
happy with the site your nephew
made for you over half a decade
ago... then you're not intune
with current business trends and
business practices.
Fear
the unknown no
longer!
Don't
feel inferior and don't let that
notion frighten you... that's why
we're here! To educate and help
you understand exactly how our
design and website services can
help you.
You
shouldn't do something because
everyone else is. As far as the
internet is concerned, there are
definitely good, sound, solid
reasons for having a web
presence. This article will touch
on just a few... and none of the
following points have anything to
do with selling a product or
service of any kind online. All
of these reasons affect your
brick and mortar business... in a
positive way!
The
reasons you should have a website
in plain English
Even
if you never use the internet,
MOST of your customers do. In
early 2005, Google announced it
had over 9 Billion pages in its
index. Common sense should tell
us that there must be something
to this internet
marketing!
By
having even a simple, informative
website about you, your product
or service, you open an instant,
FREE door to perspective
clientele that you never had
before. This is the digital
information age. The purpose of
the website is to give yourself a
billboard in it. Even the
simplest website can:
Instant
Access to your business
Collateral
Provide
Downloadable forms, price lists,
sale sheets and brochures to
people researching a purchase.
House a forum via email to
quickly and easily answer
questions about your goods and
services.
Reduce
Costs
A
strong enough web presence can
eliminate many print advertising
and other campaign costs. Even on
the most rigourous web campaigns,
the advertising cost per customer
is far, far less by
comparison.
Give
People What They Are Looking
For
More
and more people research a
company or product online before
face to face contact. Today
people expect to find a web site
for a company with at the very
least further information on
services or products.
Always
On
Information
about your company is available
24/7, locally, nationally, and
globally at no extra cost.
Imagine the cost of a direct mail
piece through the post office to
every address in the world with a
computer!
Cost
Effective
Can
easily be the most cost effective
advertising and marketing medium
of communication to existing and
potential customers.
Showcase
What You Do Best
If
your product and service is
quality and you're a one person
operation, your website can focus
on your business and open the
door to people who might not be
thinking of a smaller business
for their needs.
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Why
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It's
All About The
Visitor
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Philosophy
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People...Real
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Samples
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